22 02, 2018

The Complete Guide to Optimising Content for SEO

By |February 22nd, 2018|Content Writing, Search Engine Optimisation (seo)|0 Comments

Content remains king and Google places it among the top three ranking factors. There is a need to stay updated on the latest Google algorithms to ensure that your content is working for you. Your website is like wheels, and without an engine, you will be pedalling without making any progress. While many businesses have embraced the use of content, not many are harnessing the benefits that Search Engine [...]

9 02, 2018

What is Cross Channel Marketing and Why Do You Need It?

By |February 9th, 2018|Uncategorized|0 Comments

Today, there is a myriad of connecting devices and platforms that customers use in their daily interactions. As a brand, your objective is to reach the customers across different channels. This is ideally what cross-channel marketing is. It is the ability to seamlessly reach your customer across multiple channels or touch points. There are various ways that businesses can harness the benefits of cross-channel marketing. For starters, it is important [...]

2 02, 2018

Simple Ways to Drive More Traffic to Your Website

By |February 2nd, 2018|Uncategorized|0 Comments

In the current digital world, virtually all businesses have a website that they use to advertise their products and services as well as process orders. Competition is stiff, and only the best succeed in achieving their sales goals and objectives. Research has proven that the most successful businesses in Australia have mastered the art of getting as much traffic as humanly possible from various search engines such as Google and [...]