28 05, 2018

5 Ground Rules to Follow When Crafting an Effective Digital Marketing Strategy

By |May 28th, 2018|Digital Marketing, Mobile Marketing, On Page Optimisation, Social Media|0 Comments

Having an effective digital marketing strategy is one of the guaranteed ways of making sure that your business achieves its sales objectives. There are many strategies that you can use to accomplish this goal, but if you do not take time to create the right one, you will primarily be wasting your money and time. Today, we will look at five ground rules to follow when creating an effective digital [...]

21 05, 2018

How Smartphones Are Changing the Way Brand Loyalty Works

By |May 21st, 2018|Digital Marketing, Google, Google Maps, Mobile Marketing, Social Media|0 Comments

Establishing brand loyalty is very important for businesses.  There are more businesses in the world than ever before, geographical competition is faster than ever before and all of these changes make it much more challenging for companies to capture and keep the hearts of their customers.   The smartphone age is once again changing the game when it comes to establishing brand loyalty with customers.  These mobile devices might seem [...]

14 05, 2018

How to Use Live Videos to Generate Leads and Sell

By |May 14th, 2018|Digital Marketing, Mobile Marketing, Social Media, Video Marketing|0 Comments

With the ever-changing dynamics in the internet environment, more solutions are available for businesses. One such solution is maximising your company’s sales through lead generation. This article will offers perspective in this respect. Using Prompts and Teasers as Leads Generators It is agreeable that live videos have proven to be successful in marketing. It thus makes it all the more important to use prompts and teasers to attract potential leads [...]

7 05, 2018

Audience Segmentation: The What, Why and How

By |May 7th, 2018|Content Writing, Digital Marketing, Google, Social Media|0 Comments

When you are developing your digital marketing strategy you will come across plenty of complex activities that play a crucial role in developing an effective marketing campaign.  Audience segmentation is one of these activities that are incredibly important for developing a successful online marketing strategy. If you are not sure what audience segmentation is then you can definitely read on because we are going to reveal the what, why and [...]