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May 2017

Being Mobile Friendly Is Key To Expanding Your Business

By |May 16th, 2017|Digital Marketing, Mobile Marketing|

Having a fully functioning website for a business in Australia is not a luxury anymore; it has become a mandatory aspect of any business that wishes to succeed. Without a successful online presence, a business in Melbourne can hardly succeed no matter what the industry is. Several years ago, parallel to the introduction of smartphones, businesses used to develop two separate websites; one for mobile phones and the other one [...]

How to Deal With Duplicate Content Issues

By |May 12th, 2017|Content Writing|

Have you at any point stressed over copied content? It could be anything: some standard content on your site. Or, then again, an item portrayal on your internet business site page you obtained from the first vendor. Or, then again, perhaps a quote you duplicated from your most loved blog entry or an expert in your speciality. Regardless of how hard you attempt to offer 100% interesting substance, you can't. [...]

April 2017

The Importance of 301 Redirects

By |April 28th, 2017|Website Design|

Redirection can be defined as the process of forwarding one URL to a totally different URL. In general, there are three main kinds of redirects, which are 301, “Moved Permanently” 302, “Found” or “Moved Temporarily” Meta Refresh But what is a redirect? You ask? The answer is pretty simple: a redirect is a way to send both users and the search engine of the website to a different URL from [...]

Why Moving From Http to Https Can Cause Your Website To Disappear!

By |April 26th, 2017|Website Design|

Google has been encouraging site owners to move from HTTP to HTTPS for a long time now. They convince people to do it by saying that they will get a search engine ranking boost as a payoff. And that has resulted in a lot of website moving across. These sites now have placed redirects to guarantee that future visitors get redirected to the new https version of their site. And yes [...]

5 Tips For Finding The Right Keyword To Help You Slay the SEO Campaign

By |April 13th, 2017|Content Writing, Search Engine Optimisation, SEO|

Keyword researching is one of the most powerful tools in the SEO Melbourne world. Using the right kind of keyword, that is related to your web content, is highly crucial to get as much online traffic to your website, as possible. What is a Keyword? A keyword is basically a simple word or a phrase that acts as a key on the internet, allowing potential consumers to unlock and visit [...]

Ways to Reclaim SEO Content After a Penguin Attack

By |April 11th, 2017|Google Algorithm Update, Search Engine Optimisation, SEO|

Achieving soaring ranks on the world’s number one search engine, Google, is a dream for many SEO Melbourne specialists, but with each passing day, Google is trying to ensure that only the best websites that are authentic and safe to use are made available to internet surfers. Websites that do not meet with Google’s SEO requirement are then penalised without any prior warnings. To do this, google has introduced many [...]

March 2017

Super keywords & How To Find The One That Works For You

By |March 22nd, 2017|Content Writing, Search Engine Optimisation, SEO|

If you own a website, you must be wondering about all the possible methods of getting a better search engine rank. To gain a better position in SERP, When it comes to search engine ranking, usage of proper keywords is an inevitable aspect. So, it is important for you to know the keywords that work with your industry and how to find them. The importance of keywords for a business [...]

When Is It Time To Redesign Your Website?

By |March 20th, 2017|Content Writing, On Page Optimisation, SEO, Website Design|

Most of the businesses, consider their website to be the first point of contact these days. Practically, a website is capable of creating the first impression on the visitors which is crucial for any business regardless of the industry. The appearance, functionality and the contents of your website directly represent your brand image. Therefore, every business owner in Melbourne, Australia should have a close eye on their websites and implement [...]

Meta-Tag: How They Can Be Hurting Your SEO Campaign

By |March 17th, 2017|Google, Search Engine Optimisation, SEO|

Many years ago, Meta Tags were given exceptional prominence in SEO campaigns. Meta Tags consisted of a textual representation of words and phrases. The intention of these phrases was to describe how the respective website should be listed in search results. Those days, Meta tags were recognised as an essential aspect of SEO. Therefore, website owners in Melbourne, Australia, paid a lot of attention on Meta tags. Over the past [...]

Five Ways To Speed Up Your Content Creation

By |March 15th, 2017|Content Writing, Digital Marketing, On Page Optimisation|

Content creation is identified to be one of the most vital aspects of modern online marketing strategies. In fact, without properly created, meaningful and keyword integrated content, a business in Melbourne cannot direct traffic towards its website. However, you must remember that successful content marketing campaign cannot deliver results overnight with a couple of articles or blog posts. To build a very resourceful and highly effective content base, it will [...]

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