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24 08, 2021

Ecommerce SEO: 10 Tips to Get Your Online Store Seen using SEO

By |August 24th, 2021|Blog|0 Comments

Ecommerce in Australia is taking off: in 2020, 82% of households made an online purchase, with 1.3 million households doing so for the first time. This is only set to continue, with 5 million households buying online each month in 2021. Basically, if you’re selling any sort of product, you can’t afford not to take advantage of eCommerce. Unfortunately with the increase in demand comes the influx of businesses trying to [...]

16 08, 2021

Social Media and SEO: How you can use social media marketing to boost your online presence

By |August 16th, 2021|Blog, Search Engine Optimisation (seo)|0 Comments

If you’ve dabbled in the world of digital marketing, you surely know how important it is to cultivate a presence on social media. But did you know that the way you approach social media can have a significant impact on the rest of your online efforts? Unfortunately, many businesses – and even many digital marketing agencies in Australia – still think of SEO and social media as separate entities. If [...]

6 08, 2021

SEO Basics: What you need to know to optimise your site in 2021

By |August 6th, 2021|Blog, Search Engine Optimisation (seo)|0 Comments

New to SEO? Or maybe you need a refresher? Whatever your experience level, it is important to have a solid grasp of the basics to create a sound SEO strategy.  Today, we’re going to briefly explore what SEO is, why you need it to survive online and what steps you need to take to set yourself up.  First of all, what is SEO? Search Engine Optimisation (SEO) is all about [...]

20 07, 2021

Google Smart Shopping vs Google Shopping Ads – Which Should I Use?

By |July 20th, 2021|Blog, Google|0 Comments

When it comes to getting your products out there, you want to give your business the best chance. But what’s the best way to capture the attention of customers? You know that Google is probably the way to go, seeing as it is the most used search engine with over 90% of the market in Australia. Not to mention the fact that Aussies are shopping more online now than ever: [...]

12 04, 2021

Core Web Vitals and How It Affects Your SEO Campaign

By |April 12th, 2021|Search Engine Optimisation (seo)|0 Comments

You’ve probably heard the chatter across the internet that Google is making some pretty big changes to the way it ranks its searches as of May. For about a year, we’ve seen the company invest a lot of time and energy into creating useful tools, how-tos and resources surrounding the concept of Core Web Vitals — it’s safe to say that these will play a major role in any SEO [...]

1 09, 2020

Warning: You’re losing money by NOT knowing the differences between Google Ads and Facebook Ads

By |September 1st, 2020|Blog|0 Comments

So, then which one’s better for your business so you don’t make any costly mistakes. If you're like most people, then you wake up, unlock your smartphone and check your notifications. Who doesn’t, right?  We all do it, and we all love our phones. Which means we’re in a full digital world and if you want to speak to people this is the most effective way to do it.  [...]

20 08, 2020

Here’s Why We’re Investing More in SEO, Because of COVID-19

By |August 20th, 2020|Content Writing, Digital Marketing, Google, Search Engine Optimisation (seo), SEO Productivity Tools|0 Comments

With all the uncertainty that COVID-19 has brought into the world of business, it is no wonder that companies are revisiting their marketing strategies.  Considering that the world of marketing — and the world itself — is in constant flux these days, it can be difficult to decide the best way forward for yourself, your employees and your business as a whole. For years, companies have been chasing the next [...]

22 07, 2020

4 Strategies For Planning The Digital Recovery Of Your Business In 2020

By |July 22nd, 2020|Digital Marketing, Google, Link Building, Mobile Marketing, Social Media|0 Comments

If you're like most business owners, then COVID-19 has forced your business into change. And it's not just businesses affected, it's a change in our economic, personal and societal ways as well.  The speed of this change is something which hasn't been seen since war times, and most businesses and companies are facing a shift and uncertainty about what the future will look like.  But one thing for sure is [...]