If you're like most business owners, then COVID-19 has forced your business into change. And it's not just businesses affected, it's a change in our economic, personal and societal ways as well. The speed of this change is something which hasn't been seen since war times, and most businesses and companies are facing a shift and uncertainty about what the future will look like. But one thing for sure is [...]
Having an effective digital marketing strategy is one of the guaranteed ways of making sure that your business achieves its sales objectives. There are many strategies that you can use to accomplish this goal, but if you do not take time to create the right one, you will primarily be wasting your money and time. Today, we will look at five ground rules to follow when creating an effective digital [...]
Establishing brand loyalty is very important for businesses. There are more businesses in the world than ever before, geographical competition is faster than ever before and all of these changes make it much more challenging for companies to capture and keep the hearts of their customers. The smartphone age is once again changing the game when it comes to establishing brand loyalty with customers. These mobile devices might seem [...]
With the ever-changing dynamics in the internet environment, more solutions are available for businesses. One such solution is maximising your company’s sales through lead generation. This article will offers perspective in this respect. Using Prompts and Teasers as Leads Generators It is agreeable that live videos have proven to be successful in marketing. It thus makes it all the more important to use prompts and teasers to attract potential leads [...]
Having a fully functioning website for a business in Australia is not a luxury anymore; it has become a mandatory aspect of any business that wishes to succeed. Without a successful online presence, a business in Melbourne can hardly succeed no matter what the industry is. Several years ago, parallel to the introduction of smartphones, businesses used to develop two separate websites; one for mobile phones and the other one [...]
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