16 04, 2018

Why Your Website Bounce Rate is a Lie

By |April 16th, 2018|Digital Marketing, Google, On Page Optimisation, Website Design|0 Comments

The bounce rate is the percentage of the single page visits. A high bounce rate is common for low-quality web pages, and most site owners feel that when users leave their pages without any engagement, their content is not valuable and relevant. Google only tracks the interaction for only 30 minutes. Suppose a user reads your page for 20 minutes goes to another site or reads their mail, and come [...]

11 04, 2018

How Optimise Images for Google Image Search

By |April 11th, 2018|Digital Marketing, Google, On Page Optimisation, Search Engine Optimisation, Website Design|0 Comments

Scanning through images has become a great way for online shoppers to find what they are looking for and to stay entertained. Lots of visual social sites like Instagram and Pinterest are hugely popular because of the visual appeal of the content displayed on these sites.    Google’s image result is also very popular for entertainment, business, educational and shopping purposes.  People and especially online shoppers love to scan through [...]

19 10, 2017

15 Easy Steps To Improve Your SEO In 30 Days

By |October 19th, 2017|Digital Marketing, Google, On Page Optimisation, Search Engine Optimisation, SEO|0 Comments

When it comes to implementing an SEO strategy for your website things can get a little tricky, especially when you need to take into account the ever-changing algorithms and benchmarks that are set by search engines.   Whilst we understand it can be tempting to implement a range of "quick fixes" to get your page ranking, it's also vital that you plan a strategy that continues to work over time. [...]

15 06, 2017

Outreach Mistakes That You Should Avoid For Your Campaign

By |June 15th, 2017|Email Marketing, Google, Social Media|0 Comments

If you are a business owner or an enthusiastic entrepreneur in Australia who expects to succeed in the highly competitive business world, you should plan an exceptionally effective digital media campaign. Such campaign is not a single, straightforward task; it is a combination of various processes. Therefore, there can be some room for errors during a campaign if you don’t do your homework right. So we are going to point [...]

25 05, 2017

How To Change A Web Address From Google Webmaster – Once You Move To Another Domain!

By |May 25th, 2017|Google|0 Comments

A website or a web address is one of the most common terminologies we hear every day living in the age of technology. A website is a must - if you want your business to even stand a chance in the marketplace. So what is a webmaster when it comes to websites? A webmaster is a person who handles/maintains a website and this has a great impact on your campaign, especially [...]

17 03, 2017

Meta-Tag: How They Can Be Hurting Your SEO Campaign

By |March 17th, 2017|Google, Search Engine Optimisation, SEO|0 Comments

Many years ago, Meta Tags were given exceptional prominence in SEO campaigns. Meta Tags consisted of a textual representation of words and phrases. The intention of these phrases was to describe how the respective website should be listed in search results. Those days, Meta tags were recognised as an essential aspect of SEO. Therefore, website owners in Melbourne, Australia, paid a lot of attention on Meta tags. Over the past [...]

6 03, 2017

Bing, Yahoo – Do These Search Engines Matter For Your SEO Campaign?

By |March 6th, 2017|Google, Search Engine Optimisation, SEO|0 Comments

In the world of search engine optimisation and digital marketing, Google is the most talked about. The domination is such that Google is nearly held synonymous for SEO for all the right reasons. However, other search engines like Bing and Yahoo also hold great potential for your SEO campaign. Let’s see how this works so you can design an effective campaign according to your available resources and your target market. [...]