19 10, 2017

15 Easy Steps To Improve Your SEO In 30 Days

By |October 19th, 2017|Digital Marketing, Google, On Page Optimisation, Search Engine Optimisation, SEO|0 Comments

When it comes to implementing an SEO strategy for your website things can get a little tricky, especially when you need to take into account the ever-changing algorithms and benchmarks that are set by search engines.   Whilst we understand it can be tempting to implement a range of "quick fixes" to get your page ranking, it's also vital that you plan a strategy that continues to work over time. [...]

6 09, 2017

How to optimise your website for LSI searches.

By |September 6th, 2017|On Page Optimisation, Search Engine Optimisation|1 Comment

Once upon a time, keywords were the only searchable indicator of whether a particular topic was trending. But technology has advanced quickly in recent years. And now, searching for specific subject matter is easier than ever. We can thank Latent Semantic Indexing (LSI) for the sudden ease in content analysis. This technique uses mathematical algorithms to determine whether a body of work contains not only keywords, but any related phrase [...]

4 07, 2017

On-Page SEO Checklist

By |July 4th, 2017|On Page Optimisation, Search Engine Optimisation, SEO|0 Comments

  One of the most important factors when it comes to maximising the potential of your SEO is to work on the "On-Page" side. If you master your On-Page SEO, you will improve organic traffic, convert more leads into sales and improve your rankings on Google. However, we do understand that there a lot of factors there to consider and you can be overwhelmed by all of it. This is why [...]

27 06, 2017

What Is SEO & How Does It Work?

By |June 27th, 2017|Search Engine Optimisation, SEO|0 Comments

  SEO, or Search Engine Optimisation, is a long-term strategy that requires effort and the ability to be on your toes. It is the reason that certain businesses dominate their market and get the lion’s share of customers. Long-term, it is cost effective and provides all businesses with an opportunity to grow. But what is SEO? And how can it work for your business? Before you can understand SEO, you [...]

13 04, 2017

5 Tips For Finding The Right Keyword To Help You Slay the SEO Campaign

By |April 13th, 2017|Content Writing, Search Engine Optimisation, SEO|0 Comments

Keyword researching is one of the most powerful tools in the SEO Melbourne world. Using the right kind of keyword, that is related to your web content, is highly crucial to get as much online traffic to your website, as possible. What is a Keyword? A keyword is basically a simple word or a phrase that acts as a key on the internet, allowing potential consumers to unlock and visit [...]

11 04, 2017

Ways to Reclaim SEO Content After a Penguin Attack

By |April 11th, 2017|Google Algorithm Update, Search Engine Optimisation, SEO|0 Comments

Achieving soaring ranks on the world’s number one search engine, Google, is a dream for many SEO Melbourne specialists, but with each passing day, Google is trying to ensure that only the best websites that are authentic and safe to use are made available to internet surfers. Websites that do not meet with Google’s SEO requirement are then penalised without any prior warnings. To do this, google has introduced many [...]

22 03, 2017

Super keywords & How To Find The One That Works For You

By |March 22nd, 2017|Content Writing, Search Engine Optimisation, SEO|0 Comments

If you own a website, you must be wondering about all the possible methods of getting a better search engine rank. To gain a better position in SERP, When it comes to search engine ranking, usage of proper keywords is an inevitable aspect. So, it is important for you to know the keywords that work with your industry and how to find them. The importance of keywords for a business [...]

17 03, 2017

Meta-Tag: How They Can Be Hurting Your SEO Campaign

By |March 17th, 2017|Google, Search Engine Optimisation, SEO|0 Comments

Many years ago, Meta Tags were given exceptional prominence in SEO campaigns. Meta Tags consisted of a textual representation of words and phrases. The intention of these phrases was to describe how the respective website should be listed in search results. Those days, Meta tags were recognised as an essential aspect of SEO. Therefore, website owners in Melbourne, Australia, paid a lot of attention on Meta tags. Over the past [...]