15 11, 2017

The What & Why of Conversational Writing Style

By |November 15th, 2017|Content Writing, Email Marketing, SEO, Social Media|0 Comments

Once upon a time, websites heralded professionality by way of an unbiased opinion, neutral tone, passive voice... (Yawn.) Blogs and diaries were for a more personal style of writing– one speaking directly to the reader and written directly from the perspective of the writer. These platforms also allowed for personal anecdotes that more serious forums never would. But as time has gone on and platforms have merged and transcended, all [...]

27 06, 2017

Customer Retention: How To Maximise It With Social Media

By |June 27th, 2017|Social Media|0 Comments

Social media has become one of the most powerful marketing tools for the businesses in Australia. As a marketing tool, it helps businesses retain customers and maintain an effective line of communication with them. That being said, every business owner in Australia should know how to make the best use of social media for the betterment of their business. Here’s how to maximise customer retention with social media. Build Closer [...]

15 06, 2017

Outreach Mistakes That You Should Avoid For Your Campaign

By |June 15th, 2017|Email Marketing, Google, Social Media|0 Comments

If you are a business owner or an enthusiastic entrepreneur in Australia who expects to succeed in the highly competitive business world, you should plan an exceptionally effective digital media campaign. Such campaign is not a single, straightforward task; it is a combination of various processes. Therefore, there can be some room for errors during a campaign if you don’t do your homework right. So we are going to point [...]

10 03, 2017

Social Media Techniques To Master For Success

By |March 10th, 2017|Search Engine Optimisation, SEO, Social Media|0 Comments

Social media marketing has certainly caught up and expanded rapidly in Melbourne, with so many social media outlets available nowadays, it is only wise to make use of them. Unfortunately though if used wrongly it can create a negative impact on the company. It is, however, important to note, that not everything published on social media can be controlled, but there are a few important changes that companies and brands [...]

20 02, 2017

Tips For Improving Your Google Plus With SEO

By |February 20th, 2017|Search Engine Optimisation, SEO, Social Media|0 Comments

While most people confuse the relationship between Google+ (or Google Plus, as some call it) and SEO, it is now a recorded stance that improving your Google Plus can get you better SEO results. Therefore it is all the more important to follow what the experts have to say on improving Google Plus: Get more followers with G+ by linking keywords to your profile. You may want to consider adding a [...]

9 02, 2017

The Key Digital Marketing Techniques For Your Local Business

By |February 9th, 2017|Content Writing, Google Adwords, Google Maps, Search Engine Optimisation, SEO, Social Media|0 Comments

It is not secret to anyone these days that the digital marketing is a crucial part of a business’s overall marketing strategy. In today’s economy, local business needs to have digital marketing strategies if they are to be successful. Local businesses should follow a comprehensive search strategy for increasing customer traffic and maximising a higher ROI. The digital marketing techniques for small businesses can broadly be categorised into the following [...]

6 02, 2017

SEO For Your Melbourne Demolition Business

By |February 6th, 2017|Google Adwords, Link Building, On Page Optimisation, Search Engine Optimisation, SEO, Social Media|0 Comments

Demolition business has a very competitive marketing and to keep up with the competition, an effective SEO marketing strategy would be required. The potential customers for a demolition business include residential, commercial and industrial customers and therefore a website that is more accessible, informative and visible would target the right audience without fail. Demolition businesses should deploy SEO techniques that include using the right keywords, the right phrases keeping in [...]

3 02, 2017

Online Marketing VS Digital Marketing: Who Wins?

By |February 3rd, 2017|On Page Optimisation, SEO, Social Media|0 Comments

Digital and online marketing are generally confused terms but it is interesting to know how they differ from each other. Knowledge of the difference between the two terms is essential to form appropriate marketing strategies for a business or start up. Digital Marketing Means All Digital Avenues Of Promotion. Let us first read what Digital Marketing is. It basically refers to the totality of all digital avenues that can be utilised [...]