A data-driven Instagram strategy that works
If you think Instagram advertising is all about earning likes and followers, you’re thinking too small. After all, what you’re really after is more business, right?
We use the latest data and Instagram insights to build up an organic strategy supplemented by Instagram ads, focusing on conversion and sales. We take a look at what your competitors are doing on the platform, how your ideal customer wants to interact with your brand, and how we can convert interest in your content into loyalty.
Science and stats
Not sure whether investing in Instagram advertising is worth your time (and money)? Consider this:
- 62% of user check Instagram at least once a day (with 42% logging in multiple times)
- 72% of users say they purchased a product they saw on Instagram
- 82% of Australian users say they are open to discovering new brands/products on Instagram
83% of users discover new products or services on Instagram — could yours be next?
Instagram is a great way to get your business in front of the eyes of customers, especially seeing as they are particularly open to purchasing on the platform.
We take advantage of this by crafting the perfect strategy to translate curiosity into conversion.
Instagram Paid Advertising
If you really want to take advantage of everything Instagram has to offer and surpass your competitors, you need to embrace paid advertising.
Instagram ads are more expensive than other platforms like Facebook but, if properly planned and implemented, are well worth the effort. Our experts use a data-driven approach to make the most of your Instagram marketing budget, identifying the best places to spend to reach the highest rewards.